In May 2022, we had the pleasure of welcoming Jannik from Pas Normal Studios to the Cotswolds for a memorable activation ride. Making the journey all the way from Copenhagen, Jannik brought with him the excitement and energy of Pas Normal Studios, a brand known for blending high-performance cycling gear with unmistakable Scandinavian style.
Hosted by us here at Ride 24/7, this event was an incredible opportunity to connect with local riders in the Cotswolds and build community around our shared passion for cycling. From seasoned cyclists to newer riders, enthusiasts gathered to experience the unique blend of adventure and camaraderie that Pas Normal Studios events bring to every ride.
The Day of the Ride
Jannik arrived in the Pas Normal Studios van, loaded with gear and ready for action. Our team at Ride 24/7 organized a beautiful route that showcased the rolling hills, winding roads, and scenic beauty the Cotswolds are known for. Riders came out from across the area to join, sharing in the thrill of the ride and the opportunity to test some of the latest gear from Pas Normal Studios.
Building Community through Cycling
This activation ride was more than just a cycling event; it was a chance for riders to connect, share stories, and experience the best the Cotswolds has to offer. At Ride 24/7, we believe in the power of bringing people together through shared experiences, and this collaboration with Jannik and Pas Normal Studios helped us create just that.
A Lasting Impact
Events like this are a testament to the growing cycling community and the support we receive from brands like Pas Normal Studios. We’re grateful to everyone who came out and contributed to making the day so special. We look forward to hosting more rides and community events, celebrating the joy of cycling together.
If you missed this one, keep an eye out for future rides with us at Ride 24/7—we’d love to have you along for the journey!
